Execution: Research relevant podcasts, pitch compelling topics, and be prepared to deliver insightful conversations. Ensure the host provides a clear call to action for listeners to learn more about your company.
Why it Works: Accesses a highly engaged, often niche audience that trusts the podcast host, providing a warm introduction to your brand.
Active Participation in Niche Online Communities & Forums:
Idea: Identify and actively participate in online forums, LinkedIn Groups, Reddit jamaica phone number list communities, or Slack/Discord channels where your ICP congregates to discuss challenges and seek advice.
Execution: Provide genuine, helpful answers and insights without overt self-promotion. Share relevant content from your website only when it directly answers a question. Build rapport naturally.
Why it Works: Establishes credibility, positions you as a helpful expert, and leads to organic inbound inquiries from community members.
Reverse Engineering Competitor Lead Sources:
Get your experts invited as guests on popular industry podcasts that cater to your ICP
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